It was much bigger than I expected, all gleaming clean in black and white with friendly employees buzzing about (including a certain personable, artisinal baker whose own goods I already fawn over). Since I arrived within about an hour of the doors opening for the first time, you'll understand that there were just a handful of things to choose from: mostly cookies, a couple of scones, and a muffin.
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regular size cookies: chocolate chip, chocolate chocolate chip, pignoli, rocky road, and peanut butter. |
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large cookies: oatmeal, rocky road, chocolate chip chocolate chocolate chip scone, healthy muffin I wasn't interested in, another scone that wasn't chippy |
I can't stress enough how friendly and welcoming everyone was, despite this being day #1 and assuredly nerve-wracking and stressful. While there were only a few offerings (carrot cake cupcakes were on the way to the case as well), I was assured that bread goods such as CROISSANTS (vegan, people!) would be available within a few days. More exciting, I was able to confirm that classics such as RAINBOW COOKIES and...wait for it...BLACK & WHITE COOKIES are on the horizon. You might ask why I'm not camped out on Ainslie right this second waiting for their appearance? The answer is I don't know!
The goods:
The rocky road cookie: a chocolate cookie filled with assorted, giant nut chunks (I spied walnut, almond, and peanut) and sweet, goo-ified/crispified marshmallow. The smooshy specimen in the front is the glorious standout cookie: best exemplifying the marshmallowy potential for greatness. As you can see, the others weren't quite as marshi-full. In other words, go for the messier ones; they are the most delicious!
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The chocolate chocolate chip scone was absolutely scrumptious. With a crisp exterior encasing a moist, cocoa-y dough: it was like no scone I've ever tasted. More desserty than an ordinary version, this was a cross between a scone and a chocolate souffle. The added bonus was the generous speckling of giant chocolate chips, along with plenty of crunchy sugar to top it off: just the way I like it. Wonderful.
I'm so glad I got to pop into Champs
Just so we're all clear: I'm very much looking forward to the RAINBOW COOKIES and BLACK & WHITES (as promised!). Also, those giant vanilla cookies smothered in rainbow sprinkles are a must. And, as long as your going for an authentic Brooklyn bakery vibe, it would behoove you to throw in some cannolis and napoleons...I'm just saying. And you know, a vegan eclair never hurt anyone. All I'm saying is, if anyone needs a taste-tester; I'm here for you. Otherwise, you know, I'll be here for you anyway. Best of luck, Champ's! [2012 update!]
Rocky road cookies??? Carrot cake cupcakes??
ReplyDeleteAnd scones crossed with a souffle? I am not normally a scone person but I want one of everything!!!
Will be there next time I am in town!
I just read about this bakery on Discerning Brute! It looks fantastic and I've added it to my list of places to visit next time I'm in NYC.
ReplyDeleteoh, yum! I am cat-sitting in that neighborhood next week, so I will have to stop by and give this place a try :)
ReplyDeleteI went to get some vegan goodies this morning and they were closed, no sign or note. Very disappointed :( Hope this isn't bad news!
ReplyDelete